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Archive for the ‘7 Great Lies Of Network Marketing’ Category

Are Your MLM Recruits Ready For Battle?

By InternetNetworkMarketing On August 30, 2010 No Comments

The 7 Great Lies of Network MarketingMLM recruiting is tough enough but when people join your network marketing business and then drop out a month later it’s a “hard pill to swallow.” Why did they drop out? Most likely because they weren’t ready for battle.

The worst thing you can do is send an MLM recruit into the field of battle unprepared because whatever enthusiasm they have at this stage will most likely be shot down in flames and usually by the people who love them most. It’s one of the anomalies of an industry that is a sticking point even for successful MLMers…the picture painted to new MLM recruits is a bright one and they are promised plenty of training but it’s the wrong type of preparation.

Imagine a NFL rookie being thrust into the tough world of football without protective pads and a helmet and is told to just get out there and “do your best.” It wouldn’t be long before he was being stretchered off. He wasn’t told it’s brutal out there on the field and there are people out there who want to hurt him. He wasn’t prepared mentally for the experience and couldn’t prepare himself for the inevitable knocks.

That’s pretty much how it is for the majority of MLM recruits. They are not put through extensive pre-season training like NFL players. They are very much under-prepared for the field of battle. Just look at the scary drop-out rate. But you can put the brakes on this big drop-out rate in the first three months by preparing them for what to expect. For example:

- Don’t paint a pretty picture for them and let them know it’s going to be tough and they’ll be rejected lots of times

- Let them know it’s most likely their family and friends who’ll be hardest on them

- Train them thoroughly on how to handle rejection and sometimes ridicule

- Be there for them always until they can walk on their own

MLM recruiting can be tough but when you get someone to join your business make sure they know what it’s going to take to build a business. Make sure they are prepared for battle.


The 7 Great Lies Of Network Marketing – Ann Sieg Blows The Lid On Network Marketing’s Lies

By InternetNetworkMarketing On May 28, 2010 No Comments

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There’s little doubt The 7 Great Lies Of Network Marketing is the most controversial book written in network marketing. Ann Sieg must have been having a few doubts when she sat down and penned it.

Surely she would have realized that she would upset some high profile folks within the industry. Upset is really an understatement. You see, The 7 Great Lies exposed a problem within network marketing too many were afraid to admit.

Even as a seasoned network marketer, I cringe when I see the title because like it or not, I will defend it as the best opportunity still available to people to achieve some financial stability in their lives and yes, even in today’s tough economic climate.

Sieg doesn’t mince words in The 7 Great Lies. Don’t worry, she’s not anti-network marketing, she’s just anti the way prospecting has been done and is still being done in the industry. The old school methods such as the three foot rule come in for some particular attention.

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The Truth About The 7 Great Lies Of Network Marketing

By InternetNetworkMarketing On September 25, 2009 No Comments

The 7 Great Lies Of Network Marketing really opened up a can of worms in 2007 when it was released by Ann Sieg, cutting to the core of the issues most network marketers were having. However, Sieg was one of the few people who actually had the courage to put it into print and as a consequence, copped plenty of criticism within industry circles.

Was she right? Were the lies she reported actually true? In a nutshell yes but bear with me for a moment because there is one aspect of network marketing people don’t seem to understand. That’s the issue of duplication and leverage.

You see, when people look at an MLM opportunity one of the first things that runs through their minds is how will I get to sponsor hundreds of people into my business?

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